The billboard is located on Clifton Street, Belfast, and will be live for one week. 

The Agriculture Department had sought footage used in the RTÉ programme Milking It; Dairy’s Dirty Secret to start an inquiry, the Taoiseach said.

It comes just days after the price of milk was cut at supermarkets

Projections for the agri-sector in Ireland look set to improve for dairy farmers and remain difficult for sheep and tillage farmers.

Arrabawn said approximately half of its 110 employees in the impacted sector will transfer with the business